Ascension is proud to announce that Raj Mohan, Senior Vice President and Chief Marketing and Digital Experience Officer, has been recognized by Becker’s Healthcare as one of its “78 Hospital and Health System Chief Marketing Officers to Know.”
In his role, Raj leads Ascension’s enterprise-wide marketing and digital experience strategy, advancing a more consumer-centered approach to how patients access and experience care. He oversees brand strategy, integrated marketing, digital access, and consumer engagement, aligning these efforts to reduce friction, strengthen loyalty, and support sustainable growth across the organization.
Since stepping into his expanded role in 2024, Raj has unified marketing and digital experience into a single growth engine, helping Ascension better connect brand, access, and patient experience. Drawing on global leadership experience across industries including healthcare, hospitality, and aviation, he brings an outside-in perspective that is helping modernize how Ascension reaches and serves patients in an increasingly digital healthcare landscape.
Read the full article here: https://www.beckershospitalreview.com/lists/78-hospital-and-health-system-chief-marketing-officers-to-know-2024/
